Apple Archives - The DePaulia

The air of success: How AirPods invaded the eardrums – and wallets – of consumers

Luc Fougere, Contributing Writer

February 25, 2019

There has been a new wave sweeping over young music listeners: Apple Airpods. Airpods have been the subject of many internet memes which imply, jokingly, that by wearing a pair of AirPods, you’re social and economic status instantly skyrockets. AirPods inspired a a trend of knock-off lookalikes and expensive luxury versions, like the $9...

Tags: airpods, Apple

Chicago artist Saba teams up with Apple

Sabrina Miresse

October 16, 2017

Chicago musician, Saba, recently had his lyrics artistically showcased on and around the new Apple store on Michigan Avenue. This store opens Oct. 20 and will offer Today at Apple courses. The Chicago Riverfront display is open to the public as the construction of the new building is underway. Read More &r...

Tags: Apple, Saba

New music technology, old nostalgia: Older music technologies see huge revival

Ceriden Sablik

January 25, 2015

It’s no secret we pride ourselves in obtaining the newest technology. In its first week, Apple reached $10 million in sales for its new iPhone 6 and iPhone 6 plus as eager customers flocked to stores to get the newest update in the iPhone series. Despite the large amount of new and advanced music technol...

Tags: Apple, iPod, music technology, records, revival, vinyl

Is Apple Inc. the next Big Brother?

Zoe Krey

September 22, 2014

Thirty years ago during the 1984 Super Bowl, Apple Inc. aired their iconic commercial introducing Macintosh. Resembling George Orwell’s dystopian society, the commercial featured an audience captivated by a screen with a man talking on it, presumably the all-seeing and all-knowing Big Brother. A...

Tags: Apple, Apple Watch, iPhone, privacy

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